What search tools should you use when forming your strategy?
If you are looking to create an online strategy to grow you business. Then you will want to do you research. There are plenty of tools to choose from and dependant on the task you may need to compile from more than one source. In this post I outline what tools I use and why you should use them. So before I go into what tools I’d recommend, lets just quickly run through why you should use these tools. The purpose of your research is to finely tune into your target audience, so you have to have a top level understanding of what you have to offer and the type…
Why you should build your Brand and Audience?
In this post I want to highlight the value of building your business outside of a platform. Whether that is on Amazon, Ebay, Facebook or a blog on a domain that you don’t own. What happens here and its an issue that I have seen too many times is that business that are growing and achieving success essential put too many of their success eggs in one basket. All it takes is for that platform to change and it has many times and your business can decrease overnight due to no “fault” of your own. If you are achieving success already and you are selling to customers on external platform…
